As a former Corporate Marketing and Advertising VP turned 4x entrepreneur, I know what it's like to transition from big business to entrepreneurship. To go from being at the beck and call of your boss to being the BOSS (and the latter is much better!)
My goal is to help you (and 999 other amazing women!) profit from your knowledge and launch an expertise-driven business. I want to help you get your voice out into the world so you can be recognized as an expert in your niche, build a rockin' personal brand and ultimately, monetize your expertise! Sound good?
Let's do this together: One for all & all for one!
I'm Momsta to 3 amazing daughters, lucky wife to Duncan &
crazy dog mom to our Boston Terrier, Phoebe, and French Bulldog, Lulu.
We live, work and play in beautiful Vancouver, British Columbia!
(we have the #BestLastName 🎱)
I've helped 100's of women around the world figure out what entrepreneurship
looks like for them (yes, it's different for everyone). I've been featured in and written for The Globe & Mail, Macleans, Mompreneur Magazine, Flare and other publications.
I even appeared on CNBC's "The Big Idea Show" in a segment entitled,
"My Idea Will Make Millions!"
I'm a brand strategist, life coach and a college marketing professor.
I've been an executive at Fortune 500 companies and start-ups.
I co-founded a product-based business Smart Ass (a line of women's lingerie with sassy sayings on the backside!), an online food and drink portal (Eat Drink Be Local) and a boutique marketing and communications agency.
First job as a waitress at a local diner (and many more part-time jobs to follow)!
Started university studying chemical engineering (not the path for me!)
Graduated Queen's Commerce & studied at first private business school in Germany.
Hired by Price Waterhouse Coopers in Accounting
Found my groove in packaged goods marketing at Nestle.
Director of Marketing for start-up Viewer's Choice Pay Per View (a precursor to Netflix)
Director Power Smart Marketing at BC Hydro
Vice President New Business & Client Services Lanyon Phillips BBDO Advertising Agency
Turned 30, moved across the country to be Vice President Consumer Sales & Marketing at Rogers Communications
Founded Lingerie company Smart Ass - Inspirational Sass for Your Fantastic Ass!
Launched Eat Drink Be Local an online portal focused on the 100 Mile Diet trend.
Launched RedCAB a boutique Marketing & Communications Agency
Certified Life Coach
College Marketing & Advertising Professor
Created & Launched One-Woman Empire
Like what you're reading? Think we might be a good fit to work together and create your ONE-WOMAN EMPIRE?